Drip is an email marketing platform designed specifically for e-commerce businesses. It excels at creating personalized, behavior-based email campaigns, helping online retailers increase engagement and drive sales. Drip integrates seamlessly with platforms like Shopify, WooCommerce, and Magento, making it easy to track customer behavior and trigger automated workflows based on their actions. Its key features include abandoned cart recovery, product recommendations, and detailed segmentation, making it ideal for businesses looking to build customer relationships and boost revenue through email marketing automation.